SEO Tricks
Seo i short for Search engine optimization and is a process for improving traffic to a web site from search engines. Most traffic to your site comes from search engines, and the higher you rank the more visitors you will get.
Here are som great SEO Tricks that will help you rank higher.
SEO Tips and tricks for your homepage:
Tip #1:
Everyone is trying to get higher rankings in the search engines. Here’s a way you can easily increase your keyword density. It is a tactic often overlooked by many.
Turn your images into keywords: The search engines do not index images. They are useless in helping you get a higher ranking. But there is a way to make them work for you and actually turn them into keywords. You can do this by use of the ‘alt’ tag. every image on your page should have an ‘alt’ tag. You have probably seen the results of alt tags on many websites when you move your mouse over an image and you see some text pop up describing the image, it may just be the name of the image. Using your keywords in the ‘alt’ tag is another accepted way to get your keywords into the body of the page. At the time of this writing only Altavista and Lycos index every word on your page including the ‘alt’ tags. The others simply ignore the tag.
Here is how an alt tag should look: <IMG SRC=”my image.gif” Alt=”make money, business opportunity, cashflow, online marketing, make more money” height=100 width=500> In many cases this can help improve your search engine ranking, so by all means, take advantage of this technique.
Tip #2:
Here’s another tip that can benefit you with the search engines. Whenever you have a sub page, make sure that the page name contains an important keyword for the page.
In other words if your domain is http://www.yourdomain.com and you have a sub page whose topic deals with lawn mower repair, name the new page something like, ‘how to repair lawn mowers. The link would look like this:
http://www.yourdomain.com/how_to_repair_lawn_mowers.html
See how you have incorporated what may be your most important keyword phase into the title of actual URL. This can play a major factor in search engine rankings. Every sub page on your web site should be named this way.
Tip #3:
Here’s a very simple little tip related to search engine placement. Whenever possible, always make your meta keywords plural. On most search engines, if someone searches for the term ‘toy’, toy and toys are the same, so having ‘toys’ in your meta keyword tag will match either term, however, if the person searches for the term ‘toys’, and your meta keyword tag uses ‘toy’ it will only return matches for the word toy, so you can see the advantage of using plurals
Tip #4:
Here is another site design tip that is directly related to search engine positioning.
The search engines do not like frames pages. Most search engines do not support them and will not index them. If it is at all possible, avoid using frames pages at all costs.
Tip #5:
Links is one of the best ways to rank higher on search engines. All links are good, but links from sites that are compatible with yours is the best.
Much like getting a testimonial, the easiest way to get links back to your site is by asking for them. If you find a site that looks complimentary to yours, email the webmaster of the site and politely ask them if they would be interested in reciprocal links. DO NOT send out mass email to a lot of sites at once using the same wording in every email. That is spam. A personal email to the owner of each site will usually not cause any problems.
Don’t be surprised if only one out of 10 emails you send gets you a positive response, but that means if you send out 1000 emails over a period of time, it is likely you will get 100 links back to your site. Another great traffic builder.
Tip #6:
Here’s a website design tip that everyone should know.
THE TITLE TAG:IS PERHAPS THE SINGLE MOST IMPORTANT TAG ON YOUR PAGE
<TITLE> Don’t use your company name, unless you are CNN or Pepsi or some other company with massive name recognition, no one is going to be searching for you using your company name. You need to incorporate as many of your important keywords into the title as you can. The title is what appears at the very top of the browser. You know, the colored strip across the very top of the screen. That is where your title tag is visible. In most cases, the title tag is what the search engine looks for first.